| Dynamic vehicle signage and advertising is expanding | | | | driver from any potential physical threats. |
| with the help of new technologies, these allow | | | | In the early days there was a down side and that was |
| customers to interact with an in taxi advertising screen. | | | | the software updates, or even updating fresh, new |
| These in cab advertising screens can be built into the | | | | content. Now it is as simple as going online and |
| headrests or between the two front seats, with this | | | | uploading an image to a website, using wireless and |
| type of interactive headrest the fare can input their | | | | 3G mobile technology, these in cab advertising screens |
| destination and then the taxi can be tracked to ensure | | | | will revolutionize the way people advertise, especially |
| it is going the fastest possible way, it can also work as | | | | when an estimated 3 billion people per year use cabs |
| a GPS locator for dispatch, so rather than sending one | | | | to commute from offices in major cities throughout the |
| cab from the opposite side of the city, the control | | | | world. |
| manager checks the GPS position nearest to the | | | | Next we will be seeing taxi top digital advertising these |
| collection address, saving time, being more efficient and | | | | will be created by using two wide screen displays that |
| save fuel! | | | | are mounted on an internal mounting frames with anti |
| Some in cab displays are fitted with CCTV cameras, | | | | vibration mounts with a wireless media player between |
| these are there to protect both the customer and the | | | | the screens, but more about this later. |